ADT Turns Ten! How Have Ag Data Issues Changed in a Decade?

What were farmers thinking about the use of their operation’s ag data in 2016? Industry leaders were hearing farmers wanted to know what would happen to their ag data once provided to emerging technology platforms. Would the tech providers use this data for their own purposes? Could the farmer ever get this data back? Should they trust these providers, which included legacy companies as well as new start ups?

Leading farm organizations and ag tech providers came together and ADT was born as the ag industry’s only not-for-profit focused on providing transparency, simplicity and trust between farmers and their ag tech providers.

As ADT prepares to celebrate its 10th Anniversary at the group’s 2026 Annual Meeting, ADT Administrator Todd Janzen shares perspective on what has changed - and what has not - regarding ag data issues over the last decade.

His headlines include:

• Fewer startups. 

• Consolidation. 

• Privacy Concerns Remain. 

• Benchmarking takes a back seat to other uses.

• AI brings promise and uncertainty. 

Link here to see Todd’s story in its entirety.